Marni and Madhappy Engage in a "Heart to Heart" Discussion for World Mental Health Day

Marni and Madhappy are collaborating for the first time on a 15-piece fashion capsule.

Marni/ Madhappy

Since its establishment in 2017, Madhappy has achieved notable advancements in the mental health sector, driven by a steadfast and optimistic marketing philosophy. Despite the Los Angeles label's expansion through community-focused brand activations, refined ready-to-wear releases, an increasing physical retail presence, and prominent collaborations, Madhappy remains committed to its fundamental mission.

Following recent collaborations with Hysteric Glamour and Needles, the mental health-focused brand is now engaging another prominent high-fashion figure to contribute to its signature loungewear shapes.

Marni/ Madhappy

Madhappy is collaborating with Marni for the first time to launch a 15-piece fashion capsule titled “Heart to Heart.” The co-branded collection includes hoodies, t-shirts, fleece, and sweatpants, maintaining a warm and minimalist design that combines Madhappy’s vibrant Californian perspective with Marni’s refined Italian craftsmanship.

A proficient exhibition of the novice's creative collaboration, the duo achieves harmony in a palette of gentle mint greens, cream, red, and black. Madhappy's distinctive handstitching adorns the hoods of each pullover, while baseball hats showcase unique contrasting seams.

Examine the inaugural Marni x Madhappy collection in the gallery above, and anticipate the release of “Heart to Heart” for purchase on World Mental Health Day, October 10, through the official webstores of Madhappy and Marni as well as at all Madhappy physical locations.