Louis Vuitton Teams Up With J-Hope for a Summer-Ready Sneaker Drop

Rendered in pink suede, the collaboration introduces a bold yet playful take on luxury footwear.

BTS' J-Hope is collaborating with Louis Vuitton on a new sneaker collection, featuring a striking pink design. The musician was appointed ambassador of the French fashion brand in 2023, and following numerous front row sightings and campaign appearances, his style is finally debuting on LV stores this year.

Created in partnership with Pharrell, the sneaker exemplifies an ideal fusion of streetwear and luxury. The shoe, inspired by Louis Vuitton's BUTTERSOFT design, showcases a bubblegum pink upper crafted from soft suede. Brown leather tags are affixed to the tongue and toe box, featuring the embossed inscriptions “HOPE” and the Louis Vuitton logo, respectively. The Louis Vuitton monogram features a coordinating pink hue with a white shadow. The dual-hued midsoles finalise the appearance in pink and white, creating a monochromatic image. The rubber soles offer traction, while miniature Louis Vuitton insignia enhance grip and aesthetic appeal.

KAWS

Promoted by KAWS on social media, this collaboration is already among the finest luxury footwear partnerships of the year. The J-Hope x Louis Vuitton BUTTERSOFT sneaker will be available for purchase beginning May 20 in South Korea, with a global release anticipated for late May.