adidas Brings World Cup Style to Pets With Its 2026 Fan Collection

The new range reinterprets match-day aesthetics for dogs and other companions, translating authentic football kit elements into wearable pet apparel.

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The range exclusively translates premium pitch attire into usable gear for animals, reflecting the precise design language of the official human kits. The collection specifically modifies the home jerseys of Mexico, Colombia, Argentina, and Japan, merging traditional team graphic identities with a contemporary, progressive approach. The clothing are physically engineered from the ground up to accommodate the anatomy of quadrupedal supporters, rather than merely scaling down the patterns.

adidas

The construction intentionally excludes extensive embroidery or thick appliqués to maintain the pieces' lightweight and non-restrictive nature. The jerseys include a heat-transferred federation crest and adidas logo. This particular technical application provides a polished, high-quality finish while reducing internal friction, ensuring a pleasant and secure fit for pets of various sizes.

adidas

The adidas 2026 FIFA World Cup Pet Collection will be released on May 1 in North America, Latin America, Japan, China, Vietnam, the Philippines, and Indonesia through select adidas stores, authorised retail partners, and the brand's website.